Coastal Creativity #235

Maine appeals to a broad range of people in part because of its beautiful coast. More than simply coming here for recreation, many people find creative ways to make a living with the water as inspiration. Today we speak with entrepreneurs Ben Davis, founder of True Course Yachting, and Shana Ready, designer and founder of The Ropes.


Ben Davis

Ben Davis founded True Course Yachting, Inc. in 2012. A generational captain, Ben grew up working for his family’s charter sailing business. Immersed in the yachting world, Ben developed a strong affiliation and devout passion for the marine industry. His natural seamanship and leadership abilities have led to many opportunities to manage and captain boats all over the world-from the Eastern Seaboard to Hawaii and Central America. Headquartered in Yarmouth, Maine along the Royal River, with a new branch office opening in downtown Camden, Maine, TCY has experienced rapid growth since its founding in 2012.

Shana Ready

A graduate of the Rhode Island School of Design, Shana’s career in apparel design took her to New York City and Boston. However, it was the natural beauty of her home state that drew her back and inspired the creation of the Ropes. The Ropes in an homage to the natural beauty of the Maine coast: the communities, traditions, and way of life that define it. Shana spends her free time on the water with her husband and two children lobstering on the family boat and exploring the endless islands and surprises off the coast.

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